There are two types of people in this world: those who love schedules and those who hate them. I am one of those that HATE schedules. My...

Don't put 12 profiles out there unless you have unlimited time to market - that isn't going to leave you any time to actually sell or...

Question: Is video now a "must-have" component in your social media marketing campaigns? How do you see video content evolving and what...

Most of SMSimplifier's clients are business owners who do it ALL. As a business owner, myself, I often feel the same as many of my...

You don't have time to do social marketing yourself. That one fact is certain. You've set it up and even posted a few times. There, it...

Brand loyalty is a business driver -- in other words, a 5% increase in customer retention can lead to a 25% increase in profits (reports...

One of my greatest loves is teaching. And this is the second time I have done a Social Media Do-It-Yourself seminar for Peninsula...

Posting on Facebook or writing blogs or recording a podcast - each one adds another thing to do to market yourself. But, the more...

I love speaking (this comes from a stutterer and introvert - truly! I had to take speaking classes, sitting down!). But, I have learned...

Pinterest is my latest love. Love the creativity. Love the graphics. Love the story that the Pin needs to tell BEFORE you open the Pin up...

You KNOW it is time to move your marketing plan forward for your business. BUT, something is always holding you back: a slow season, a...